Program Details

Meet your instructor

Ayesha Zaman Hammaad

Founder & CEO - Skills Todo and Bazar Centre. Ayesha is a Facebook Certified Ads Expert & Lead Trainer in Pakistan with 7+ years of experience. In order to add to the economies of different countries around the globe, Ayesha is launching 2 marketplaces (i) Bazar Centre - for everyday affordable & quality products, and (ii) All that Luxe - for luxury goods and products. Previously, Ayesha has been the CEO of SwishTag, a business growth company. She was the Master Trainer for Content Marketing at eRozgaar program that’s focused on helping 1000s of graduates learn freelancing skills across the country. Ayesha's been featured as an inspiring woman entrepreneur by Facebook #SheMeansBusiness at: . Payoneer featured her as one of the 9 inspiring women around the globe. She's represented Pakistan among 23 countries at the Young Emerging Leaders in Business Summit 2019, held in Russia. She's been featured as Hero of Pakistan by NEO TV in 2020.

Course Curriculum

Introduction to Marketing, Facebook, Facebook Page Creation. Managing a Facebook Page, Messenger Platform, Facebook Shop.

Introduction to Instagram, Content Best Practices. Facebook Ad Policies, Campaign Objectives.

Campaign Structure, Targeting Audiences. Impactful Creatives, Optimization.

Facebook Pixel, Reporting. Facebook Catalogue, Driving online Sales, Lead Generation Using Facebook.


4.7 stars 13 ratings
  • z

    Zubia Khalid

    Verified by Airschool

    Great Course. There are a lot of good nuggets here to wrap your head around. I was expecting more actionable exercises though. Overall the experience was very good and I recommend this to other digital marketers.

  • m

    Mahmood Riaz

    Verified by Airschool

    If you are new to Digital Marketing, this is the course you are looking for. I doubt if there is any other course available online, which covers all that is available in this course. Go ahead and enroll in this course you will get great value out of it.

  • n

    Nadia Waseem

    Verified by Airschool

    For an absolute beginner like me, this course has helped me gain much understanding about Facebook marketing. Thank you Ayesha for giving detailed and insightful lessons.

  • s

    Sana Abbas

    Verified by Airschool

    I took the Facebook Marketing course. The best thing for me was that it was live and we went through the requirements technically and theoretically. The slack was great but the instructor and her TA was unresponsive in slack. So deducted 0.5.

  • k

    Kashif Ali

    Verified by Airschool

    Great course and community. I am now running my own ads for ecommerce and conversions are much better. Ayesha really keeps you hooked to the lecture. Although it goes beyond 1 hour time every weekend.

  • k

    Kamal Afridi

    Verified by Airschool

    I am social media manager and strategist and usually focus on organic. After this course, I have better understanding of paid campaigns and have wholesome understanding of social. I think Airschool can do a better job in ensuring that class starts on time. Almost every week, the classes started late. I dont know if it was the expert who was late, or Airschool. But kudos for a great local platform.

  • Zain Tariq

    Verified by Airschool
  • A

    Ali Imran Raza

    (Last Batch)
    Verified by Airschool
  • Ayesha Akbar

    (Last Batch)
    Verified by Airschool
  • Zain Ul Abaidin

    (Last Batch)
    Verified by Airschool

    a very knowledgeabe course

  • Muhammad Usman Yaseen

    (Last Batch)
    Verified by Airschool

    Mam Ayesha Teaching Style too much understandable and attractive. I very thank full to our instructor who taught me and give me the opportunity to expand my Facebook Marketing Skills as a pro.

  • Rafeh Umair

    Verified by Airschool

    I found the Facebook Marketing course to be very helpful and I would recommend this anyone who is looking to learn digital marketing skills. A special shoutout to our trainer Miss Ayesha Zaman Hammad who imparted a very hands on training especially on Facebook Ads Manager. and other relevant tools.

  • Usama_Ashraf

    Verified by Airschool

    Thanks Again And Again!

Come out of this class as a

  • Ad Optimizer
  • Lead Generatorr
  • Online Sales Manager
  • Social Media Manager
  • Facebook Marketer


  • Engagement and interaction

    You will not listen to one-way lectures, rather be in a digital classroom with some of the best experts and class fellows. Class size won’t be massive and you’ll have the floor to yourself to ask questions, debate, share your thoughts and contribute to everyone’s mastery.

  • Transparency and accountability

    Coursework like pop quizzes, short assignments, case studies can really help refresh and reinforce concepts. When everyone’s participating and sharing their ideas, you’ll feel challenged to come up with bigger and better ideas, thus having work to show by the end of the cohort.

  • Community and synergy

    Teamwork makes the dream work. Connect with your classmates, a group of like-minded people working towards the same goals and course outcomes as you. Support, challenge yourself and others, and possibly build lifelong relationships.

  • Results and impact

    Live, cohort-based courses are all about the transformation over a short period of time. This is what you and your cohort work together to achieve. You will come out of this course transformed in many, many ways.

Salient Features

This is not an ordinary course but a masterclass specially designed to help you become successful in the market. Some of the perks include:

Live Classes

All the classes will be conducted live giving you the opportunity to engage with the instructor and fellow course takers.

Replay Available

If for some reason, you missed a lecture, videos will be provided for you to stay up to speed with the class.

Guest Lectures

Meet Successful people who started their journey from content creation. Seek inspiration and learn from their experiences.

Practical Exercises

Clearly designed assignments and goals to build your foundations throughout the class

Networking Opportunities

A Dedicated Slack community to connect with your classmates and instructor

Useful Resources

Get inspiration from the work of your fellows. Find your own tribe of supporters!


The class will have batches in Local language.


Certification will be provided to participants.

Fee Structure

Apply now and get free access to the precourse work.

One time fee for the whole master class


The live classes for the courses will be conducted on our platform, Airschool, and zoom. Once you enrol, you will get the joining details. Slack channels will be available for after-class conversations and discussion.

Airschool provides learners with a 1-day money-back guarantee. If you feel that the course doesn’t deliver to its expectations or doesn’t teach what it promised, you can apply for a refund within 1-day of enrolling for the course. Mail us at explaining the reason behind your decision and you will get your money back in 7 working days.

We love improvement and we love when it’s based on our users’ feedback. We expect you to record your constructive comments in our feedback form and these will be used to improve the course for the next batches.

Yes, certificates will be provided.